Back in the day, trust in business was established primarily by word of mouth.
Friends and family members would recommend shops, restaurants and businesses, then you’d build your own trust on the foundation of a personal relationship with the shopkeeper.
But in the globalized, digital economy, this is a much smaller reality.
For many ecommerce store owners, shipping is an afterthought.
They work hard to develop a good product, build a website and a brand, and attract loyal customers in the process. What they forget is that the last piece of the equation — shipping — is a major determinant in a shopper’s final purchase decision.
A dozen or so years ago, any mention of the word blog would probably have conjured images of a sappy online journal chronicling a person’s day-to-day life. But the modern blogging world has turned that paradigm on its head.
Blogs have become a critical tool for businesses both large and small. And their function can be summed up in three words: consistent content marketing.
Simply stated, today's ecommerce blogs serve as the engines that drive traffic to websites and often result in increasing sales.
There’s no better compliment than a positive review from a paying customer.
And here at Kliken, we’re fortunate enough to have thousands of them. In fact, our customers are so pleased with our services that we can boast the highest-rated WooCommerce extension in the App Store.
So we figured, instead of promoting our own services, why not let our happy customers do it for us?